《哈啰X雀巢》实拍结合动画——安戈力文化

Hello is a professional local travel and lifestyle service platform in China, committed to applying the dividends of digital technology to provide people with more convenient travel and better inclusive lifestyle services.

Nestlé is a world-renowned food and beverage company. With businesses ranging from globally recognized brands to popular local products from around the world, it has a presence in more than 100 countries and regions.

哈啰是国内专业的本地出行及生活服务平台，致力于应用数字技术的红利，为人们提供更便捷的出行以及更好的普惠生活服务。

雀巢是全球知名的食品饮料公司。拥有从全球知名品牌，到各地受欢迎的本土产品，业务遍布全球一百多个国家和地区。

2.STORYBOARD

Our core is to make users feel happy instantly and discover more beautiful moments of life.

A cup of Nescafe in the afternoon to sweep away the fatigue of the day, ride on the Hello Electric Bike to enjoy the good life.

我们的核心是让用户心情即刻快乐起飞， 发现更多生活的美好瞬间。

午后的一杯雀巢咖啡扫去一天的疲惫，骑上哈啰电动车畅享这美好的生活。

3.CHARACTER SETTING

The short film adopts the way of real shooting combined with MG animation, combining Nescafe and Hello's electric car. Through the 2023 rabbit to bring the audience good and auspicious elements of animation to enrich the fun and interactive nature of the short film, so that the short film can be more attractive to the viewer's eyes, immersive, so as to achieve the effect of Nescafe and Hello electric car linkage product promotion.

本次影片采用实拍结合MG动画的方式，将雀巢咖啡与哈啰的电动车相结合。通过2023兔子给观众带来美好和吉祥以元素动画的方式丰富影片的趣味性和互动性，让影片能更加吸引观者的眼球、身临其境，从而到到雀巢咖啡和哈啰电动车联动的产品宣传效果。